An automated SEO report that tells you what to do next

Every Monday the agent compares last week with the week before and the 4-week average, explains every move over 15%, and lists 3–5 actions ranked by impact. When a fix is a page change, it can draft it for your review.

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How we compare
For AI agents: read this page as Markdown
The problem

Numbers every week, answers rarely. Most reports stop at the chart

Someone on the team owns SEO, next to five other jobs. On Monday they open GA4 and Search Console, compare date ranges and paste screenshots into Slack. It typically takes an hour or two, and says what moved, rarely why.

A free template helps with the charts. It will not tell you that clicks fell because one pricing page lost its top-three spot, or that six queries sit at positions five to twelve, one small edit away from page one.

So the week’s plan is a guess, or it waits for the monthly review. Drops get noticed late. Quick wins sit for months.

  • 1–2 hrstypically, every Monday
  • 2–3 weeksbefore a drop is often noticed
  • #5–#12queries often left untouched
Who has it

For people who report on their own site
Not for agency client work

This page is about one site you own or run. Agencies reporting to clients should see the agency client reports page. Here the agent works for the person who acts on the report.

  • In-house marketers

    You own traffic and leads, plus content and email. The agent hands you the week’s numbers, the reasons behind big moves and ranked actions, so Monday starts with a decision instead of an export.

  • Founders who run marketing

    You check analytics between sales calls. The agent posts five numbers and three to five actions in Slack, in plain words, so you know whether search works without learning every GA4 menu.

  • Content leads

    You plan articles and refreshes. The agent compares search changes with your content plan in Notion or Sheets, spots posts that slipped, and lists queries at positions five to twenty worth a refresh.

  • Growth leads

    You care about signups, not just sessions. The agent ties landing pages to GA4 conversions, flags pages that gained or lost leads, and suggests the fixes most likely to move them.

When it hits

When a weekly report pays off. Four moments it earns its place

A weekly rhythm matters most when things change fast or the team is small. These are the moments it helps most.
  1. 01

    Monday planning

    The team sets priorities for the week. The report is already in Slack with what changed, why and 3–5 ranked actions, so the meeting starts on decisions instead of screenshots.

  2. 02

    After a Google update

    Rankings shift and the questions start. The agent compares the week with the 4-week average, names the pages and queries that moved most, and separates real drops from normal noise.

  3. 03

    After a launch or redesign

    You shipped new pages or changed URLs. The agent watches clicks, positions and conversions on those pages and flags anything that fell, so problems show up before the monthly review.

  4. 04

    Before a team or board review

    You need a clear story for the month. Four weekly reports in Notion give you the trend, the actions taken and what worked, ready for a one-page summary.

What teams use today

What teams use today
Three solid tools for SEO reporting

Most teams build their first SEO reports from free charts, then add an SEO suite. Each of these three does its part well. Here is where each stops for a weekly action plan.

  • Data Studio (formerly Looker Studio)

    Free dashboard and report builder by Google
    Free; Pro from $9 per user per project/mo, checked Oct 2026
    Good at

    Free, flexible and native to Google. It connects directly to GA4 and Search Console, has many community templates, and can email a report on a schedule. Google renamed Looker Studio back to Data Studio in April 2026.

    Falls short

    A looker studio seo report shows what moved, in charts. Turning charts into this week’s ranked actions is work you do on top, and a good template takes hours to build.

  • Semrush (My Reports)

    SEO suite with a report builder
    My Reports from $10/mo per report; SEO plan from $117.33/mo (billed annually), checked Oct 2026
    Good at

    The deepest SEO data of the three. My Reports combines Semrush data with GA4 and Search Console, schedules PDFs daily, weekly or monthly, and adds an AI summary. Pro reports add white-label branding.

    Falls short

    Each report is billed monthly, and the suite is a lot of tool for a weekly read on one site. Turning findings into page edits is a separate job.

  • SE Ranking (Report Builder)

    SEO platform with a report builder
    From $103.20/mo (Core, billed annually), checked Oct 2026
    Good at

    Good value for an all-round SEO platform. Core includes rank tracking, site audits, GA4 and Search Console integrations, and a drag-and-drop Report Builder. The Agency Pack add-on adds white label and AI summaries.

    Falls short

    The Report Builder lays out platform data, and Core allows 10 reports. Weekly actions tied to your content plan, and the fixes, stay with you.

Where we win

Where Awesomic does better
An automated SEO report with a plan attached

Every tool above shows the numbers. The agent does the step after: explains big moves, checks them against your content plan, and hands you a short list for this week.
Data Studio (formerly Looker Studio)Semrush (My Reports)SE Ranking (Report Builder)Awesomic
What you getData Studio (formerly Looker Studio)Charts and tables, emailed on a scheduleSemrush (My Reports)Scheduled PDF reports with an AI summarySE Ranking (Report Builder)Template-based reports from platform dataAwesomicFive numbers, the reasons and 3–5 ranked actions
Why it changedData Studio (formerly Looker Studio)You compare date ranges and digSemrush (My Reports)An AI summary, then your analysisSE Ranking (Report Builder)Your analysis, or AI summaries with Agency PackAwesomicChecks pages, queries and your content plan
Where it landsData Studio (formerly Looker Studio)An email or a shared report linkSemrush (My Reports)An emailed PDF or a shared linkSE Ranking (Report Builder)PDF export, or a guest link on GrowthAwesomicA Slack post, with the full version in Notion
Data usedData Studio (formerly Looker Studio)GA4, Search Console and many connectorsSemrush (My Reports)Semrush data plus GA4 and Search ConsoleSE Ranking (Report Builder)SE Ranking data plus GA4 and Search ConsoleAwesomicGA4 and Search Console, plus Ahrefs if you have it
Fixing itData Studio (formerly Looker Studio)A separate job for your teamSemrush (My Reports)A separate job for your teamSE Ranking (Report Builder)A separate job for your teamAwesomicDrafts the page fix as a pull request
Expert helpData Studio (formerly Looker Studio)Community forums, plus Google Cloud support on ProSemrush (My Reports)Software and support, strategy stays yoursSE Ranking (Report Builder)Software and support, strategy stays yoursAwesomicA vetted SEO specialist on a talent plan when it matters
What you get

A report you can act on before standup

  • The week in five numbers, with the change vs average
  • Why each big move happened, checked against your content plan
  • 3–5 concrete actions, ranked by impact
  • A Slack post for the team and a full version in Notion
Made forIn-house marketers, founders who run marketing, content and growth leads

Where we stop

  • GA4 is read-only. The agent never changes your analytics.
  • Search Console data runs 2–3 days behind.
  • Reports stay private by default. A public page is made only if you ask, with noindex.
  • Scheduled agents check every 15–30 minutes at most. No live alerts.
How it works

How the agent fills your SEO report template
Four steps, every Monday

You describe the report once in plain words.
The agent turns it into a reusable template and fills it every Monday from your own data.

Weekly SEO report with an action plan

When: Every Monday morning
  1. Step 1 · Google Analytics

    Reads sessions, conversions and landing pages for last week and the 4 weeks before, so every number has a fair baseline.

  2. Step 2 · Search Console

    Adds queries, clicks and positions, and finds pages at #5–#20 where a small edit could reach page one.

  3. Step 3 · Awesomic

    Explains each move over 15%, checks it against your content plan, and turns the findings into 3–5 actions ranked by likely impact.

  4. Step 4 · Slack

    Posts the summary to your channel on Monday morning, with the full report in Notion one click away.

  1. 01

    Connect GA4 and Search Console

    Sign in with the Google account that has access. The agent reads your analytics without changing anything, and you pick the site and Slack channel.

  2. 02

    Describe your report

    Start from our prompt or your own GA4 report template. Name the metrics you care about, the threshold for a big move and the format you want.

  3. 03

    Review the first Monday

    Read the first report, adjust what it flags, then let it run. Add a vetted SEO specialist later if you want help with fixes.

FAQ

Good questions.
Short answers.

Is this an SEO report template or a tool?

Both. You get a report template you can reuse, and an agent that fills it every week from your own GA4 and Search Console data. Tell the agent what to add or drop any time.

Can it report on more than one site?

Yes. Add each site to a sheet with its GA4 property, Search Console site and Slack channel, and the agent makes one report per site.

Do I need Ahrefs or Semrush?

No. The report runs on GA4 and Search Console alone. If you have a paid Ahrefs plan, connecting it adds competitor and backlink data to the reasons and actions.

Can the agent change my site?

Only through a draft. When an action is a page change, the agent prepares it as a pull request or draft. A person reviews it and decides whether it ships.

What does it cost?

Agent plans start at $19 per person a month, with no setup fees, and you can cancel anytime. Every plan has the same agents and models, and the plan sets the monthly generation budget. An SEO specialist on the fixes is a separate talent plan.

Which AI models does it use?

Agents run on leading models, including Claude and GPT, and you can switch models per chat. The numbers always come straight from GA4 and Search Console. The model writes the explanation and the plan.

More use cases

Same apps,
more work you can hand off

See all use cases

Take a deep breath… and start Monday with a plan

Connect GA4, Search Console and Slack, describe what you need, and read your first automated SEO report next Monday. Keep what helps and change what does not.
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